CREATIVE WORKS

Net | Juntinhos pelo Brasil

 

 

During the FIFA World Cup, many brands made their efforts to ride the wave of enthusiasm with their consumer. NET, a broadband cable TV, wasn’t an official sponsor but wanted to be there as well and to use it to confirm the contact data of their subscribers.

 

 

So we create  “Torcida NET Juntinhos pelo Brasil” (All NET fans Together for Brazil), a promotion where subscribers only had to register and update their data to compete for prizes that would upgrade their house, including a whole party for the winner and his friends.

 

Results: An increase in data correction and in new subscribers for NET.